Blog
Learn about new PubNub releases, industry trends, and app development tips.

InsightsOct 24, 2024
What are Data Insights?
Data insights are powerful revelations extracted from raw data that help businesses make more informed, strategic decisions. To drive successful decision-making, insights need to go beyond simple metrics, diving into patterns, trends, and the underlying story of the data. In this post, we’ll break down...

InsightsOct 22, 2024
What is anomaly detection?
Anomaly detection refers to the identification of items, events, or observations that deviate significantly from the norm or expected behavior within a dataset. These anomalies are often referred to as "outliers," "exceptions," or "rare events." The goal of anomaly detection is to distinguish unusual...

InsightsOct 22, 2024
Exploratory Data Analysis
Exploratory Data Analysis (EDA) is a fundamental step in data science that involves examining and summarizing the key characteristics of a dataset. It uses statistical methods and visual tools to explore data, identify patterns, detect anomalies, test hypotheses, and validate assumptions. EDA enables...

BuildOct 14, 2024
What are mobile push notifications?
PubNub offers mobile push notifications as a way to better keep your users engaged and informed: you can trigger event or state-based alerts that bring your users back to games, stores, classes, and more. You can keep your customers informed with real time alerts, highlight exceptions, or update statuses....

InsightsOct 8, 2024
Top 5 Ways Fintech Applications Benefit From Realtime
The fintech industry has exploded over the past few years, transforming how we (and financial institutions) manage, move, and invest money.

InsightsOct 1, 2024
Exploring the Global Impact of Real-Time Payments
Real-time payments (RTP) and cashless payment methods like CashApp and Venmo have emerged as a vital component of modern commerce, revolutionizing how individuals, businesses, and financial institutions facilitate transactions.

Product UpdatesSep 25, 2024
Easily Add Chat to Your App with Kotlin and Swift Chat SDKs
Easily add chat to your app with PubNub’s Kotlin and Swift SDKs. Build real-time messaging with features like unread counts and user presence, without managing backend infrastructure. Enjoy full UI control, fast setup, scalability, and security. Get started today!

InsightsSep 11, 2024
Maximizing Engagement & ROI for Virtual Events
The popularity of digital experiences in sports, media, and entertainment has dramatically expanded audience expectations. But how can you provide all this in a virtual setting while keeping engagement high and avoiding audience fatigue?

InsightsSep 10, 2024
Implementing Real-Time Visibility Solutions
Implementing RTV solutions in supply chains requires careful planning and strategic decision-making to ensure successful integration and optimization.